Emerging Stronger from the COVID19 Pandemic
Resilience and adaptation were key to the development of adapted services to ensure business continuity.
Situation
When COVID-19 pandemic hit Europe in spring 2020, EU meetings and events were postponed or simply cancelled with limited perspective on when they would take place again. Many of our clients in the EU MICE (Meeting, Incentive, Convention, Event/Exhibition) industry were confronted with an unprecedented situation and looking for advise on best approaches to take and support in their implementation.
Solution
Based on our client's needs, we carried out market researcher looking for best digital solution providers. We developed their digital events service offer and supported its marketing. We then provided guidance in its implementation on a day-to-day basis for over a period of 12 months.
Results
A robust service offer covering digital events and exhibitions in all formats and sizes
Limited impact on staffing as events could continued to be delivered to client
Business continuity